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A campaign is one group of leads with its own settings: where the contacts come from, what the agent says, which number it calls from and what happens after the call. Here’s how to build one from scratch.

1. Click “New campaign”

The blue button sits at the top of the left-hand menu, on every page.

2. Choose where the leads will come from

Choosing a campaign type: HTTP Webhook, Shopify, Meta Forms, CSV Upload This is the campaign type, and it only decides where contacts arrive from: Pick a type and click Next. Details for each one: Source.

3. Name the campaign

Give it a name you’ll recognise (a product, a month) and click Create campaign.

4. Work through “Get started”

You land on a checklist that walks you through the rest:
  1. Set up the agent: language, voice and conversation style → Agent
  2. Set up the workflow: when to call and what to do afterwards → Workflow
  3. Test the agent: talk to it in your browser, free of charge
  4. Connect a lead sourceSource
  5. Assign a phone numberPhone number
  6. Launch the campaign: only now does the agent start calling
The order is up to you, and the agent does not call until you click Launch campaign yourself. Take your time setting everything up and testing it.

What next

Track results in Activity (calls and history) and in Leads (the status of each contact). Keep an eye on your wallet, you need a balance for calls to go out.